Product Marketing Director

Tel Aviv · Full-time

About The Position

TriEye, a globally disruptive startup developing SWIR sensing systems for automotive and other exciting applications, is looking for a Product Marketing Manager to join our Tel-Aviv team. The Product Marketing Manager will develop and lead products inbound and outbound marketing strategy, be the expert in market needs and the competition, gather new products requirements, develop the go to market strategy, define the product positioning and the company messaging, develop marketing tools and train the sales team, meet strategic customers and market influencers and evangelize the products in the market.  


·      Drive product and marketing activities and initiatives to improve the company’s competitive position and enhance product-market fit

·      Build market penetration plan and product positioning to drive effective sales and BD activities

·      Identify market and business opportunities across different market segments and develop a value proposition for each

·      Collaborate with BD and sales team to create marketing content to increase conversion and retention

·      Create product marketing assets which clearly and effectively communicate TriEye unique value proposition, and train sales, marketing and BD teams

·      Oversee product launches, demos, feature releases, and product positioning, white papers, campaign launch content

·      Create the required proof points to create effective pre-sale and customer success processes.

·      Work effectively with the business group, management, and R&D to lead and execute on a wide variety of product marketing activities


·      Technical background necessary, degree in Engineering/Computer Science or similar required

·      3+ years' of product marketing experience in B2B tech companies, preferably in the semiconductor market

·      Experience in supporting global sales and business development teams

·      Strong analytical skills, story-telling, and data-driven thinking

·      Ability to multitask on a diverse number of tasks in a fast-paced environment

·      A ”can-do” approach with a willingness to work hard to get results

·      Native English proficiency with strong written and verbal communication skills

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